Alice Chang, founder and CEO of Perfect Corp., created virtual try-on technology that is used by Clinique, M.A.C., Sally Hansen and over 400 other beauty brands. Software entrepreneur Alice Chang has ...

Google brings AI into online shopping, aiming for a more diverse e-commerce experience. Credit: Google Cher's virtual closet in the 1995 film classic Clueless is one of the most coveted futuristic ...

Amazon is tapping into augmented reality in an attempt to appeal to sneakerheads shopping its site. The retailer this morning announced a new feature called Virtual Try-On for Shoes that will allow ...