From Glossier to ILIA, beauty brands are investing in women’s sports—tapping into rising viewership, star athletes, and a new era of cultural influence.

What Happened? Shares of cosmetics company e.l.f. Beauty (NYSE:ELF) jumped 3.1% in the afternoon session after Raymond James ...

Tis the season for championship titles, winning streaks and Hail Mary moves to secure one last chance at a spot in the ...

Story by Grit, goals and glam: How beauty brands are making up for lost time and tapping into women’s sports Asli Pelit Wed, Aug 13, 2025 · 7 min read ...

From scrums to serums, the rugby industry is getting a glow-up thanks to nail sponsorships and open conversations surrounding ...

Canadian soccer pro's recent record-breaking transfer deal with Arsenal shows that a new era for women's soccer is upon us.

Beauty Dungdung shone bright with a robust brace as India's women's hockey team thrashed Thailand 11-0 in their Asia Cup ...

England’s win wasn’t just a sporting success. It delivered some of the strongest business metrics we’ve seen in sport this year: record TV audiences in the UK, significant increases in ...

HANGZHOU: Udita Duhan and Beauty Dungdung scored a brace each as India began their campaign in the women's Asia Cup hockey ...