Selling in the digital age means understanding the digital tools and technologies available to you so you can effectively convert your target prospects and customers. The progressive shift to digital ...

Demostack, a San Francisco, California-based startup creating a “demo experience” platform for software-as-a-service (SaaS) sales teams, today announced that it raised $34 million in a Series B round ...

Saleo Inc., creator of what it says is the first live demo automation platform for software-as-a-service providers, announced today it has closed on a $13 million fundraising. Today’s round was led by ...

“Our vision is simple,” said Daniel Carmona, CEO of Supersonik. “Every prospect should be able to click a button and get a live, personalized demo of real software, in their own language, the moment ...

See how GA4 funnels reveal where SaaS users drop off — and how to fix friction points to improve conversions, onboarding and revenue growth. The post How to optimize B2B SaaS user journeys with GA4 ...

AI buying agents are transforming B2B sales by automating early evaluations and reshaping CRM strategies, pushing human sales ...

SaaS startup Pepsales has secured $1.1 Mn (around INR 9.1 Cr) in a pre-seed funding round led by Chiratae Ventures. The round also saw participation from a host of both domestic and overseas founders ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Based on my experience, let's explore how embracing PLG can lead to success for SaaS ...

There's a lot of uproar and debate in the market about growth strategies that work for SaaS businesses. Some say only a product-led growth (PLG) strategy can put your business on a high growth path, ...