Some colleges, seeking to attract more male students, are adding the sport. Research suggests the gains may be short-lived.

After nearly thirty years, the cheer team is returning to the basketball court; this time it includes women and men.

Some colleges, especially at Division III level, hope that starting a football team will attract more young men to enroll.

North Texas has long been the epicenter of the cheerleading world, home to some of the most iconic athletes in the sport with the Dallas Cowboys Cheerleaders and the cheerleading team at Navarro ...

The Dallas Cowboys Cheerleaders celebrated the start of the 2025 college football season by sharing throwback photos from their college cheer days.